Sales Management
The aim of the Master’s Degree Programme in Sales Management is to develop the competences needed in management positions in a global business environment. You will learn how to act as a manager and an inspiring leader for a sales team and how to guide the team successfully to the desired goals.
The degree programme is part of the Master School, where you study for a Master’s degree flexibly.
Degree title
Master of Business Administration (MBA) or Master of Engineering
Scope and duration
Tuition fees
11 500 € for non EU / EEA citizens
Read more
Type of studies
Location
Teaching language
Competencies needed in a global business environment
The aim of the Master’s Degree Programme in Sales Management is to develop the competences needed in management positions in a global business environment. You will learn how to act as a manager and an inspiring leader for a sales team and how to guide the team successfully to the desired goals. You will learn to recognize the latest trends and aspects of customer behavior, especially in B2B markets. You will be able to develop strategies for promoting the growth of sales effectively in the sales transformation era.
The Master´s Degree Programme in Sales Management is targeted to individuals with several years of working experience in sales or as a sales team leader who want to further enhance their knowhow in sales management and leadership. This is the option for you if you are aiming to work at a sales management position in the future or want to update your skills to the demanding sales management and leadership in the digital era.
The Master’s degree programme in Sales Management is part of Turku UAS Master School. It brings together all Master’s students in the fields of Business, Culture, Healthcare and Social Services, and Technology. During the studies you can create new networks with other experts beyond fields of study. The Master’s Degree Programme in Professional Sales Management is international in every respect, not only in terms of content. And as a Master School student you’ll also have access to Turku UAS’ broad international network of higher education institutions that enables internationalisation during the studies as well.
Study contents
The extent of the Master of Business Administration (MBA) programme is 90 ECTS credits and planned duration 1,5 – 2 years.
The extent of the Master of Engineering programme is 60 ECTS credits and planned duration 1,5 years.
The studies consist of compulsory and elective studies as well as thesis work.
The studies common to each leadership programme include studies in research methods and in future operating environments. The rest of the compulsory studies deepen the insight specific to sales management. Students are expected to apply the discussed theories to practice and thus understand their relevance for practical sales management situations. The focus is on demanding B2B sales environments, which very often are also international.
After completing the degree, you will be capable of managing sales teams also in international markets with adequate cultural understanding and knowledge about the special characteristics of each specific market area. You will also become a skillful negotiator and you will be able to communicate successfully in different teams and in multiple customer situations. The degree programme gives you an excellent opportunity to create new multidisciplinary networks with other experts both in Finland and globally.
A central part of the studies is the Master’s thesis. The thesis work is carried out as a working life oriented development project. The thesis will not only develop your knowledge and skills in a certain study field and specific topic but also gives you the possibility to enhance your skills in leading teams and workgroups.
Is it possible to study while working?
The Master’s Degree studies at Turku UAS Master School are designed to be flexible, allowing students to complete them while working full-time. The program utilizes a blended learning approach, incorporating lectures, seminars, e-learning, teamwork, and independent work. Some elective courses are offered entirely online. There are two days of contact sessions per month, providing opportunities for face-to-face interaction.
Studying also benefits the employer in many ways, because the learning assignments and thesis can be done as a development task at the workplace.
In the Master of Business degree programme you can apply to become a full-time student, with a study period of one and a half years. If you also wish to apply for a residence permit for the studies in Finland, you should choose the full-time program. Alternatively, you can apply to become a part-time student, with a study period of two years. This program is ideal for those who wish to work while studying. Please ensure you select the appropriate option when applying.
When are studies starting?
- If you apply in the spring application periods (first and second joint application and path studies application), the studies begin in August /September.
- If you apply in the autumn application periods (autumn joint application and path studies application), the studies begin in January.
The starting dates and other information for new students will be published on the New Student’s guide.
After graduating
After graduating you’ve created new knowledge and reformed the working life with your Master’s thesis. Your networks have expanded both in Finland and globally. You’ve also developed your expertise and got the tools to advance in your career.
The Master’s Degree Programme in Sales Management develops your competences needed in the management positions in a global business environment and you will have the skills for managing sales teams in international markets.
Skills you’ll gain
Sales
Leadership
Management
Working life & Career
Typical positions of graduates include for example:
Sales Manager
Sales Team Leader
General Manager
Applications and eligibility
Joint application
Joint application means that you can apply to up to six study programmes with one application form. These six options may include degree programmes from one or several different higher education institutions in Finland.
Checklist before you apply
1
Check the eligibility criteria: please take a close look the information on eligibility on Studyinfo.fi (links below)
- Prior education: You can apply if you have a suitable Bachelor’s degree or another higher education degree. Degree requirements are programme-specific.
- Work experience: Entry requirement to the Master’s degree programme is a minimum of two years’ relevant work experience gained after a suitable higher education degree completed in Finland or abroad or a Finnish post-secondary or higher vocational level diploma.
2
Check the student selection methods: see the information on admission procedure and student selection methods.
3
Take a look at the tuition fees and scholarships: the higher education institutions in Finland collect tuition fees from students outside the EU/EEA area.
Please note also: The Ministry of education and culture is preparing changes in legislation considering application fees for applicants to degree programmes in higher education. Read more about the preparations to introduce application fees.
4
Check the schedules: make sure to apply and upload attachments on time.
Instructions for joint application: admission criteria and schedules
Open UAS Path studies
In path studies, you complete the first-year studies of this Bachelor’s degree with an Open UAS study right. After successful completion, you will be eligible to apply to become a degree student through separate applications.
More information about path studies, student selection and a study fee
Application periods
You can apply to this degree programme in Joint application or start your studies by applying to Open UAS’ Path studies.
Few study places are also available at autumn joint applications’ supplementary application round. See the instructions for applying.
All the applications:
The deadline for application is at 3 pm (Finnish time) on the last day of the application period.
Application forms at Studyinfo
Applications are submitted through the online application portal studyinfo.fi.
NB. Master of Business Administration degree programme: You can apply to become a full-time student, with a study period of one and a half years. If you also wish to apply for a residence permit for the studies in Finland, you should choose the full-time program. Alternatively, you can apply to become a part-time student, with a study period of two years. This program is ideal for those who wish to work while studying. Please ensure you select the appropriate option when applying.
Joint application and supplementary application round
Joint application and supplementary application round
Path studies
Studyinfo link will open before the application period starts
How many students are selected in this degree programme?
You can find the number of study places in the joint application process and the path studies application in Studyinfo in the education information.
What is UAS Master’s degree?
The UAS Master‘s degree is intended for professionals already in working life who have an applicable bachelor’s degree or other higher education degree and at least two years of work experience after graduation. A master’s degree is typically completed in 1.5–2 years alongside work. The UAS master’s degree is on the same level as a university master’s degree.
How does studying in path studies differ from degree studies?
In the joint application process, applicants apply to study for a degree. In path studies, studies begin at the Open UAS with the open UAS’s study right.
Open UAS path studies are an alternative route to a degree. Through the path studies, you can start studying studies included in the degree. Path studies consist of the first-year studies (60 ECTS) of the Bachelor’s degree, which you complete alongside degree students. The actual studies or the contents of the studies do not differ from degree studies.
You cannot complete a degree as a path student. Based on the credits you attain and your success in path studies, you can apply for a degree study right via Open UAS separate application and continue your studies seamlessly until graduation.
Path studies are subject to a fee. There is also a difference in the benefits of a path student compared to degree students.
Apart from online study programmes, path studies require attendance in Turku, Finland. Please note that as path studies do not lead to a degree, Finnish immigration services are not likely to grant a residence permit for path studies.
Contact
Questions related to admissions: Admission Services
Questions related to path studies: Open UAS
We co-operate with agencies specialized in international student recruitment.
Our Educational Partners and Agents
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Study a Master’s degree and create the future
This Master’s degree programme is part of Turku UAS Master School and its School of Leadership Excellence. The Master School programmes are aimed at experts and leaders who have already become qualified in working life and want to deepen their competences as well as develop their own field of expertise and the working life. Master School offers flexible study opportunities in a multi-professional environment.
Turku as a Student City
Turku, located in the region of Southwest Finland, is one of Finland’s biggest cities. The versatile livelihood structure, top class selection of education, culture, and services, as well as the beautiful archipelago, form a magnetic combination in Turku.
